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About The Founder 
Dara MacCaba was formerly Inventor at ?What If! The Innovation Consultancy and Managing Director at both TMRC Mind Research (in China) and Olson Zaltman Associates (in the US).
He is a published co-author with Professor Gerald Zaltman of the Harvard Business School on psychological tools and the application of these tools to better improving the quality of process and output of research and innovation projects.
He is a native of Ireland and graduate of Yale University.
“ … Over the next 10 to 15 years, on the back of social software, we will go from a fundamentally closed value creation system to a fundamentally open one. The firms that get there first and with the greatest depth stand to profit wildly, while those that do not embrace this change will be stuck with a slower pace of innovation and industrial revolution-era economics and resource constraints.”
– Forrester Research, 2009